Tecno Mobile launching phones in the U.S. that don’t work in the U.S. touches on international marketing - what’s the same, and what’s different across price bands - and tailoring products to different geographies.
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Ahead of Apple’s Emergency SOS via Satellite announcement, T-Mobile and SpaceX hooked up, Huawei announced limited satellite messaging, and Qualcomm added “satellite” to its modem pitch deck. Verizon, AT&T, Vodafone and others are working with satellite providers, too.
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I attended Apple’s Event and got hands on with the new phones and wearables. Here are some of the highlights:
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T-Mobile published a Corporate Responsibility Report for 2021 – a 92 page set of data and slides so dense that it also released a summary PDF in addition to the CEO’s Letter, which is also a summary. I got an advanced copy of the report and here are the top five things that jumped out at me.
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Samsung invested early in foldables and with each new generation it refined its software, hardware, and durability. The fourth generation Z Flip4 and Z Fold4 are not radical departures, but Samsung’s incremental improvements have broadened the market for foldables overall and should keep Samsung well ahead of competitors.
Read More![[Updated] OnePlus 10T Brings a Bit of OPPO to the U.S.](https://images.squarespace-cdn.com/content/v1/5c6477c5f4e5311f5b1ddba5/1659500430496-AGK5L3JT55SKV705P0XW/OnePlus+10T+3+-+edited.jpg)
With the OnePlus 10T it’s easy to see how OnePlus’s strategic shift is turning into products. Given the OnePlus 10T’s value proposition and lack of Chinese competition in the U.S. market, that’s not a bad thing.
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Techsponential is working on a guide for hybrid work (enterprise and SMB), including PC accessory recommendations. DROP sent over a custom keyboard configuration which provides insights into switches, keyboard layouts, and this growing hobbyist niche overall.
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[Updated with postmortem] Amazon’s Glow is a generational game console; a new product category that is hard to describe but delightful to experience. The Glow’s sole drawback – a relatively high price due to the amount of technology included – was mitigated during Prime Days.
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Qualcomm’s mid-cycle Snapdragon flagship refresh is more substantial than just a slight performance increase, the latest 7-series chipset is aiming at Asian gaming phones, and its XR division hits a significant milestone.
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Xiaomi continues the trend towards Chinese brands pushing flagship phone prices higher, but keeps its traditional value proposition in the mid-tier.
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It wasn't widely reported outside the tech press, but Intel just launched a major new product extension -- discrete graphics. This Quick Take provides a high level overview of what was announced and why it matters.
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MWC 2022 happened IRL this year, with sizeable - though smaller - crowds. Techsponential went to Barcelona to get hands on with new devices, see how the market is evolving, and meet with people we haven’t seen outside of Zoom in three years.
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Apple is pushing its silicon advantage hard, updating the iPhone SE and iPad Air, and creating a new high performance desktop based on the new M1 Ultra.
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Samsung established the Galaxy S line as the premier Android flagship smartphone a decade ago, and only the Galaxy Note exceeded it. Samsung is now merging the two lines, but Samsung isn’t ignoring the regular and plus Galaxy S22 variants, with improved cameras, larger batteries, leaps in sustainability, and significant extensions to its software support.
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There has been a lot written about CES by press and analysts covering the show remotely; Techsponential attended live. Here are thoughts on what the show was like, and key announcements from the event.
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The first phone launched at CES 2022 is Samsung’s Galaxy S21 FE — the successor to 2020’s badly needed S20 FE. Samsung is pitching it as a good value, and, in the U.S., it is.
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Sometimes, simple demos are the best. Verizon flew a handful of press, influencers, and analysts to downtown Los Angeles last week to test its upcoming C-Band network.
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At its annual Snapdragon Summit, Qualcomm announced three new silicon platforms for smartphones, computing, and handheld gaming. Some of the efforts will hit more headwinds than others.
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Last week was a big week for silicon: Qualcomm held its Investor Day in New York City reassuring its investors that it is diversifying, and MediaTek launched an assault on the high end of the smartphone market (among other things) at its Executive Summit in Laguna Beach, CA.
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Amazon updated many of its core device brands with new products (Kindle, Echo, Ring, Blink, Halo), entered adjacent markets (thermostats, televisions), and created entirely new product categories (kids connected activity devices, home robots). It’s a lot.
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